{"id":580423,"date":"2023-04-13T15:59:40","date_gmt":"2023-04-13T12:59:40","guid":{"rendered":"https:\/\/www.etoro.com\/?p=580423"},"modified":"2025-11-21T13:18:49","modified_gmt":"2025-11-21T11:18:49","slug":"etoro-partners-with-twitter-cashtags-to-further-financial-education","status":"publish","type":"post","link":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/","title":{"rendered":"eToro partners with Twitter $Cashtags to further financial education"},"content":{"rendered":"<ul>\n<li><span style=\"font-weight: 400;\">Average of 4.7 million $Cashtag searches a day\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">420 million searches for $Cashtags since the start of the year<\/span><\/li>\n<li><span style=\"font-weight: 400;\">498 million tweets about business and finance globally in Q1 2023<\/span><\/li>\n<\/ul>\n<p><b>13 April 2023<\/b><span style=\"font-weight: 400;\"> &#8211; eToro, the social trading and investing network, has partnered with Twitter to enable Twitter users to instantly see real-time prices for a far wider range of stocks, crypto and other assets when using the new $Cashtags feature.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Twitter users searching using a $Cashtag symbol currently see live price charts for a select few financial assets. Following the launch of the eToro partnership, the list of $Cashtags that produce live price charts will be hugely expanded, while users will now also be able to click through to the eToro platform to see more information on the asset and have the option to invest. The partnership will cover $Cashtags representing a wide range of instruments on the eToro platform, from stocks and ETFs to crypto and commodities.\u00a0<\/span><\/p>\n<p><b>Yoni Assia, CEO and Co-Founder of eToro<\/b><span style=\"font-weight: 400;\">, said: <\/span><i><span style=\"font-weight: 400;\">\u201c<\/span><\/i><i><span style=\"font-weight: 400;\">Financial content on social media has provided education to many who have felt excluded by more traditional channels. <\/span><\/i><i><span style=\"font-weight: 400;\">Twitter has become a crucial part of the retail investing community &#8211; it\u2019s where millions of ordinary investors go every day to access financial news, share knowledge and converse. As the social investing network, eToro was built on these very principles &#8211; community, knowledge-sharing and better access to financial markets. There is power in shared knowledge and by transforming investing into a group endeavour, we can yield better results and become more successful, together.\u201d<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Twitter added pricing data for $Cashtags in December 2022 and the feature has seen widespread adoption with more than 420 million searches for $Cashtags since the start of the year. There are on average 4.7 million $Cashtag searches a day with activity increasing around prominent earnings announcements, e.g. on 2 February 2023, when Apple released its Q4 22 earnings, $cashtag searches hit 8 million. The most commonly used $Cashtag was $TSLA (Tesla), with $SPY (SPDR S&amp;P 500 ETF) and $BTC (Bitcoin) also ranking in the top 5<\/span><span style=\"font-weight: 400;\">(1)<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><b>Chris Riedy, Vice President, Global Sales &amp; Marketing <\/b><b>at Twitter, <\/b><span style=\"font-weight: 400;\">said: <\/span><i><span style=\"font-weight: 400;\">\u201cTwitter is what\u2019s happening and what people are talking about right now. We believe real change starts with conversation and finance and investing is a growing part of that conversation. We are pleased to partner with eToro to provide Twitter users with additional market insights and greater access to investment capabilities. Twitter will continue to invest in growing the #FinTwitter community.\u201d<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">The increased use of $Cashtags is part of a growing trend of financial discourse on Twitter. In the first 90 days of 2023 there were 498 million tweets about business and finance globally. 65% of the Tweets were from users in the 18-34 age group.<\/span><span style=\"font-weight: 400;\">(2)<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><b>&#8211;<\/b> <b>ENDS &#8211;<\/b><\/p>\n<p><b>Notes to editors<\/b><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">Source: Twitter internal data, total searches containing query (cashtag), 1 January 2023 to 31 March\u00a0 2023, global data.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Source: source: Twitter internal data, Jan 01 2023 &#8211; March 31 2023, Global data. Count may overlap where tweets refer to multiple topics.<\/span><\/li>\n<\/ol>\n<p><b>Media contacts<\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><a href=\"mailto:pr@etoro.com\"><span style=\"font-weight: 400;\">pr@etoro.com<\/span><\/a><\/p>\n<p><b>About eToro<\/b><b><br \/>\n<\/b><a href=\"http:\/\/etoro.com\"><span style=\"font-weight: 400;\">eToro<\/span><\/a><span style=\"font-weight: 400;\"> is a social investing network that empowers people to grow their knowledge and wealth as part of a global community of investors. eToro was founded in 2007 with the vision of opening up the global markets so that everyone can trade and invest in a simple and transparent way. Today, eToro is a global community of more than 30 million registered users who share their investment strategies; and anyone can follow the approaches of those who have been the most successful. Due to the simplicity of the platform users can easily buy, hold and sell assets, monitor their portfolio in real time, and transact whenever they want.<\/span><\/p>\n<p><b>About Twitter<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Twitter is what\u2019s ha<\/span><span style=\"font-weight: 400;\">ppening and what people are talking about right now. To learn more, visit <\/span><a href=\"http:\/\/about.twitter.com\/\"><span style=\"font-weight: 400;\">about.twitter.com<\/span><\/a><span style=\"font-weight: 400;\"> and follow @Twitter.<\/span><\/p>\n<p><b>US DISCLAIMER<\/b><b><br \/>\n<\/b><i><span style=\"font-weight: 400;\">Securities trading is offered by eToro USA Securities Inc., member of <\/span><\/i><a href=\"https:\/\/www.finra.org\/#\/\" rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">FINRA<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> and <\/span><\/i><a href=\"https:\/\/www.sipc.org\/\" rel=\"nofollow noopener noreferrer\"  rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">SIPC<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, a self-directed broker-dealer that does not provide recommendations or investment advice. Options involve risk and are not suitable for all investors. 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Visit our <\/span><\/i><a href=\"https:\/\/www.etoro.com\/en-us\/customer-service\/disclosures\/\"><i><span style=\"font-weight: 400;\">Disclosure Library<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> for additional important disclosures including our<\/span><\/i> <a href=\"https:\/\/www.etoro.com\/wp-content\/uploads\/2021\/09\/Etoro-USA-Securities-Form-Customer-Relationship-Summary-1.7.22-FPSL-Final.docx.pdf\"><i><span style=\"font-weight: 400;\">Customer Relationship Summary<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i> <a href=\"https:\/\/brokercheck.finra.org\/firm\/summary\/298361\" rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">FINRA Brokercheck<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> \u00a9 2023<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Average of 4.7 million $Cashtag searches a day\u00a0 420 million searches for $Cashtags since the start of the year 498 million tweets about business and finance globally in Q1 2023 13 April 2023 &#8211; eToro, the social trading and investing network, has partnered with Twitter to enable Twitter users to instantly see real-time prices for&hellip;<\/p>\n","protected":false},"author":116,"featured_media":553202,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6449],"tags":[],"asset_type":[],"class_list":["post-580423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"acf":[],"yoast_head":"<title>eToro partners with Twitter $Cashtags to further financial education - eToro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/580423\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"eToro partners with Twitter $Cashtags to further financial education - eToro\" \/>\n<meta property=\"og:description\" content=\"Average of 4.7 million $Cashtag searches a day\u00a0 420 million searches for $Cashtags since the start of the year 498 million tweets about business and finance globally in Q1 2023 13 April 2023 &#8211; eToro, the social trading and investing network, has partnered with Twitter to enable Twitter users to instantly see real-time prices for&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/580423\" \/>\n<meta property=\"og:site_name\" content=\"eToro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/eToro\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-13T12:59:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-21T11:18:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@eToro\" \/>\n<meta name=\"twitter:site\" content=\"@eToro\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ellen DiStefano\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/\"},\"headline\":\"eToro partners with Twitter $Cashtags to further financial education\",\"datePublished\":\"2023-04-13T12:59:40+00:00\",\"dateModified\":\"2025-11-21T11:18:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/\"},\"wordCount\":779,\"publisher\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\",\"articleSection\":[\"Press Release\"],\"inLanguage\":\"en-us\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/\",\"url\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/etoro-partners-with-twitter-cashtags-to-further-financial-education\/\",\"name\":\"eToro partners with Twitter $Cashtags to further financial education - 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