{"id":900678,"date":"2024-06-26T16:47:49","date_gmt":"2024-06-26T13:47:49","guid":{"rendered":"https:\/\/www.etoro.com\/?p=900678"},"modified":"2025-11-21T13:15:25","modified_gmt":"2025-11-21T11:15:25","slug":"whats-in-the-average-retail-investors-portfolio","status":"publish","type":"post","link":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/","title":{"rendered":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity"},"content":{"rendered":"<ul>\n<li><span style=\"font-weight: 400;\">Finance is the most owned sector among retail investors, followed by tech and energy<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Cash remains most popular asset class with interest rates set to stay higher for longer<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Retail investors are most likely to prioritize crypto and tech with their future investments<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Majority of investors report becoming more cautious in response to market pullbacks<\/span><\/li>\n<\/ul>\n<p><b>Wednesday June 26, 2024<\/b><span style=\"font-weight: 400;\"> &#8211; Retail investors are often seen as overly indexing on tech stocks, however financial services is the most owned sector among this group, according to data from the latest Retail Investor Beat (RIB) from trading and investing platform eToro. In the study of American retail investors, 54% indicated holding financial services stocks, with technology as the second most owned sector at 49% and energy third at 39%. All three industries have been in focus over the last 18 months with energy and tech stocks outperforming, and financial services stocks expected to build momentum.\u00a0<\/span><\/p>\n<p><b>Table shows most popular sectors and asset classes amongst American retail investors surveyed<\/b><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Sector<\/b><\/td>\n<td><b>% of American retail investors who hold<\/b><\/td>\n<td><b>Asset class<\/b><\/td>\n<td><b>% of American retail investors who hold<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Financial services<\/span><\/td>\n<td><span style=\"font-weight: 400;\">54%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Cash assets<\/span><\/td>\n<td><span style=\"font-weight: 400;\">76%<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Technology<\/span><\/td>\n<td><span style=\"font-weight: 400;\">49%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Domestically listed stocks<\/span><\/td>\n<td><span style=\"font-weight: 400;\">49%<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Energy<\/span><\/td>\n<td><span style=\"font-weight: 400;\">39%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Domestic bonds<\/span><\/td>\n<td><span style=\"font-weight: 400;\">40%<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Communications<\/span><\/td>\n<td><span style=\"font-weight: 400;\">36%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Commodities<\/span><\/td>\n<td><span style=\"font-weight: 400;\">28%<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Healthcare\/ Staple Consumer Goods\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">34%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Cryptoassets<\/span><\/td>\n<td><span style=\"font-weight: 400;\">27%<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The average retail investor portfolio is also likely to include cash, with 76% of investors owning cash assets, while domestic stocks ranked second (49%) amongst asset classes, followed by domestic bonds (40%). The popularity of cash assets has continued to increase this year according to the RIB data, as high-for-longer 5% risk-free savings rates have become widely available.\u00a0<\/span><\/p>\n<p><b>Retail investors see tech and crypto as biggest opportunities<\/b><\/p>\n<p><span style=\"font-weight: 400;\">When retail investors were asked which sector they are most likely to up their investments in, tech (22%) and financial services (9%) once again topped the list, followed by real estate (8%), healthcare (8%) and energy (8%). Looking at the top asset classes, cash remains king when considering the biggest opportunity, with 19% of investors prioritizing this asset class going forward. Cash holdings were followed by domestic stocks (16%), cryptoassets (12%), and domestic bonds (9%).\u00a0 While cryptoassets are among the top three most held assets, younger investors ages 18-34 are most likely to increase their holdings here (26%) over any other asset.<\/span><\/p>\n<p><b>Commenting on the data, eToro US Investment Analyst Bret Kenwell, says:<\/b> <i><span style=\"font-weight: 400;\">\u201cWith interest rates still elevated in the US, it\u2019s no surprise that investors are leaning into cash assets for a solid risk-free return. While sitting out of the market for too long has its risks, retail investors seem to be aware of this risk, with domestic stocks a close second on the list of assets they are looking to increase exposure to. Investors\u2019 cash holdings puts them in a good place to take advantage of market opportunities when they arise.\u201d\u00a0<\/span><\/i><\/p>\n<p><b>Investors remain confident yet cautious among lingering inflation<\/b><\/p>\n<p><span style=\"font-weight: 400;\">While reports show cooling inflation, 30% of investors cited inflation as the biggest threat to their portfolio, followed by the state of the US economy (21%), and high interest rates (11%).\u00a0 Despite ongoing inflationary concerns, the majority of investors reported confidence in their job security (75%), investing portfolios (72%), and income and cost of living standards (61%).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When asked how investors have reacted to losing money or watching the value of their portfolios decline, 51% of investors cited becoming more cautious in response.\u00a0 This was especially high in younger investors ages 18-34 (63%), while investors ages 55+ were four times (22%) more likely to report little to no impact vs. their younger counterparts (5%).\u00a0 Investors 18-34 aren\u2019t being scared off by previous losses, instead they\u2019re becoming more resilient investors (36%) and using seasonal opportunities to buy the dip (43%) compared to the older cohort (16% and 16% respectively).<\/span><\/p>\n<p><b>Kenwell adds: <\/b><i><span style=\"font-weight: 400;\">\u201cOlder investors were able to flex their experience, proving to be less rattled by losses and pullbacks in the market. However, younger investors are embracing the ups and the downs that come with investing as they use corrections and losses to gain experience, while continuing to look for opportunities.\u201d<\/span><\/i><\/p>\n<p style=\"text-align: center;\"><b>ENDS<\/b><\/p>\n<p><b>Notes to editors<\/b><\/p>\n<p><b>About this report<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">The latest Retail Investor Beat was based on a survey of 10,000 retail investors across 12 countries and 3 continents. The following countries had 1,000 respondents: UK, US, Germany, France, Australia, Italy and Spain. The following countries had 500 respondents: Netherlands,\u00a0 Denmark, Poland, Romania, and the Czech Republic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The survey was conducted from May 15 &#8211; June 5 2024 and carried out by research company Opinium. Retail investors were defined as self-directed or advised and had to hold at least one investment product including shares, bonds, funds, investment ISAs or equivalent. They did not need to be eToro users.\u00a0<\/span><\/p>\n<p><b>Media contacts<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">pr@etoro.com<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ellendi@etoro.com<\/span><\/p>\n<p><b>About eToro<\/b><\/p>\n<p><a href=\"http:\/\/etoro.com\/\"><span style=\"font-weight: 400;\">eToro<\/span><\/a><span style=\"font-weight: 400;\"> is the trading and investing platform that empowers you to invest, share and learn. We were founded in 2007 with the vision of a world where everyone can trade and invest in a simple and transparent way. Today we have over 35 million registered users from more than 100 countries. We believe there is power in shared knowledge and that we can become more successful by investing together. So we\u2019ve created a collaborative investment community designed to provide you with the tools you need to grow your<\/span><a href=\"https:\/\/www.etoro.com\/academy\/\"> <span style=\"font-weight: 400;\">knowledge<\/span><\/a><span style=\"font-weight: 400;\"> and wealth. On eToro, you can hold a range of traditional and innovative assets and choose how you invest: trade directly, invest in a portfolio, or copy other investors. You can visit our media center<\/span><a href=\"https:\/\/www.etoro.com\/about\/media-center\/\"> <span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\"> for our latest news.<\/span><\/p>\n<p><b>DISCLAIMER<\/b><b><br \/>\n<\/b><i><span style=\"font-weight: 400;\">Securities trading is offered by eToro USA Securities Inc., member of <\/span><\/i><a href=\"https:\/\/www.finra.org\/#\/\" rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">FINRA<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> and <\/span><\/i><a href=\"https:\/\/www.sipc.org\/\" rel=\"nofollow noopener noreferrer\"  rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">SIPC<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, a self-directed broker-dealer that does not provide recommendations or investment advice. Options involve risk and are not suitable for all investors. Please review <\/span><\/i><a href=\"https:\/\/www.theocc.com\/getmedia\/a151a9ae-d784-4a15-bdeb-23a029f50b70\/riskstoc.pdf;\" rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">Characteristics and Risks of Standardized Options <\/span><\/i><\/a><i><span style=\"font-weight: 400;\">\u00a0prior to engaging in options trading. Content, research, tools, and stock symbols on eToro\u2019s website are for educational purposes only and do not imply a recommendation or solicitation to engage in any specific investment strategy. All investments involve risk, losses may exceed the amount of principal invested, and past performance does not guarantee future results. Cryptotrading is offered by eToro USA LLC. This entity is not a registered broker-dealer or FINRA member and your cryptocurrency holdings are not FDIC or <\/span><\/i><a href=\"https:\/\/www.sipc.org\/\" rel=\"nofollow noopener noreferrer\"  rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">SIPC<\/span><\/i><\/a> <i><span style=\"font-weight: 400;\">insured. Visit our <\/span><\/i><a href=\"https:\/\/www.etoro.com\/en-us\/customer-service\/disclosures\/\"><i><span style=\"font-weight: 400;\">Disclosure Library<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> for additional important disclosures including our<\/span><\/i> <a href=\"https:\/\/www.etoro.com\/wp-content\/uploads\/2021\/09\/Etoro-USA-Securities-Form-Customer-Relationship-Summary-1.7.22-FPSL-Final.docx.pdf\"><i><span style=\"font-weight: 400;\">Customer Relationship Summary<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i> <a href=\"https:\/\/brokercheck.finra.org\/firm\/summary\/298361\" rel=\"nofollow noopener noreferrer\" ><i><span style=\"font-weight: 400;\">FINRA Brokercheck<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> \u00a9 2023<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finance is the most owned sector among retail investors, followed by tech and energy Cash remains most popular asset class with interest rates set to stay higher for longer Retail investors are most likely to prioritize crypto and tech with their future investments Majority of investors report becoming more cautious in response to market pullbacks&hellip;<\/p>\n","protected":false},"author":116,"featured_media":553202,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6449],"tags":[],"asset_type":[],"class_list":["post-900678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"acf":[],"yoast_head":"<title>What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro\" \/>\n<meta property=\"og:description\" content=\"Finance is the most owned sector among retail investors, followed by tech and energy Cash remains most popular asset class with interest rates set to stay higher for longer Retail investors are most likely to prioritize crypto and tech with their future investments Majority of investors report becoming more cautious in response to market pullbacks&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678\" \/>\n<meta property=\"og:site_name\" content=\"eToro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/eToro\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-26T13:47:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-21T11:15:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@eToro\" \/>\n<meta name=\"twitter:site\" content=\"@eToro\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ellen DiStefano\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/\"},\"headline\":\"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity\",\"datePublished\":\"2024-06-26T13:47:49+00:00\",\"dateModified\":\"2025-11-21T11:15:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/\"},\"wordCount\":1032,\"publisher\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\",\"articleSection\":[\"Press Release\"],\"inLanguage\":\"en-us\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/\",\"url\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/\",\"name\":\"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro\",\"isPartOf\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\",\"datePublished\":\"2024-06-26T13:47:49+00:00\",\"dateModified\":\"2025-11-21T11:15:25+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#breadcrumb\"},\"inLanguage\":\"en-us\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-us\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage\",\"url\":\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\",\"contentUrl\":\"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.etoro.com\/en-us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Latest News\",\"item\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Press Release\",\"item\":\"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.etoro.com\/en-us\/#website\",\"url\":\"https:\/\/www.etoro.com\/en-us\/\",\"name\":\"eToro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.etoro.com\/en-us\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.etoro.com\/en-us\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-us\"},[]]}<\/script>","yoast_head_json":{"title":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678","og_locale":"en_US","og_type":"article","og_title":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro","og_description":"Finance is the most owned sector among retail investors, followed by tech and energy Cash remains most popular asset class with interest rates set to stay higher for longer Retail investors are most likely to prioritize crypto and tech with their future investments Majority of investors report becoming more cautious in response to market pullbacks&hellip;","og_url":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678","og_site_name":"eToro","article_publisher":"https:\/\/www.facebook.com\/eToro\/","article_published_time":"2024-06-26T13:47:49+00:00","article_modified_time":"2025-11-21T11:15:25+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_creator":"@eToro","twitter_site":"@eToro","twitter_misc":{"Written by":"Ellen DiStefano","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#article","isPartOf":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/"},"headline":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity","datePublished":"2024-06-26T13:47:49+00:00","dateModified":"2025-11-21T11:15:25+00:00","mainEntityOfPage":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/"},"wordCount":1032,"publisher":{"@id":"https:\/\/www.etoro.com\/en-us\/#organization"},"image":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage"},"thumbnailUrl":"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png","articleSection":["Press Release"],"inLanguage":"en-us"},{"@type":"WebPage","@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/","url":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/","name":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity - eToro","isPartOf":{"@id":"https:\/\/www.etoro.com\/en-us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage"},"image":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage"},"thumbnailUrl":"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png","datePublished":"2024-06-26T13:47:49+00:00","dateModified":"2025-11-21T11:15:25+00:00","breadcrumb":{"@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#breadcrumb"},"inLanguage":"en-us","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/"]}]},{"@type":"ImageObject","inLanguage":"en-us","@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#primaryimage","url":"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png","contentUrl":"https:\/\/www.etoro.com\/wp-content\/uploads\/2023\/01\/press-release-social-new.png","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/whats-in-the-average-retail-investors-portfolio\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.etoro.com\/en-us\/"},{"@type":"ListItem","position":2,"name":"Latest News","item":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/"},{"@type":"ListItem","position":3,"name":"Press Release","item":"https:\/\/www.etoro.com\/en-us\/news-and-analysis\/latest-news\/press-release\/"},{"@type":"ListItem","position":4,"name":"What\u2019s in the average retail investor\u2019s portfolio? Financial services and cash assets remain in focus while investors seek opportunity"}]},{"@type":"WebSite","@id":"https:\/\/www.etoro.com\/en-us\/#website","url":"https:\/\/www.etoro.com\/en-us\/","name":"eToro","description":"","publisher":{"@id":"https:\/\/www.etoro.com\/en-us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.etoro.com\/en-us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-us"},[]]}},"_links":{"self":[{"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678"}],"collection":[{"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/users\/116"}],"replies":[{"embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/comments?post=900678"}],"version-history":[{"count":0,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/posts\/900678\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/media\/553202"}],"wp:attachment":[{"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/media?parent=900678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/categories?post=900678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/tags?post=900678"},{"taxonomy":"asset_type","embeddable":true,"href":"https:\/\/www.etoro.com\/en-us\/wp-json\/wp\/v2\/asset_type?post=900678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}