Eugenio Catone @CatoneEugenio: "With the release of the..."

Italy

With the release of the Ferrari Luce coming up on May 25, Ferrari is about to unveil the first fully electric vehicle in the history of the Prancing Horse. The wait is almost over, but investors seem fairly concerned about this historic shift from a company that built much of its identity around the sound and emotion of the internal combustion engine. From my perspective, Ferrari’s real advantage isn’t just engineering excellence — it’s status. People who buy a Ferrari aren’t simply purchasing performance; for many, they’re buying what the brand represents. At the moment, Ferrari is trading at relatively low valuation multiples, and the stock has fallen around 33% from its highs. Over the last ten years, that has only happened three other times, and each instance was followed by a fairly quick recovery. The company’s fundamentals remain extremely strong, and its order book is already filled through the end of 2027. Overall, everything points me toward the view that Ferrari is currently trading at an attractive price, which is why I’ve been increasing my position over the past few weeks. $RACE (Ferrari NV) $RACE.MI $BMW.DE (Bayerische Motoren Werke Aktiengesellschaft) $MBG.DE (Mercedes-Benz Group AG) $P911.DE (Porsche AG)

Not investment advice. The author may have financial interests in the mentioned instruments.