eToroInvestment
๐ŸŒ ๐——๐—ฎ๐—ถ๐—น๐˜† ๐— ๐—ฎ๐—ฐ๐—ฟ๐—ผ ๐—œ๐—ป๐˜€๐—ถ๐—ด๐—ต๐˜๐˜€ ๐ŸŒ ๐—ง๐—ต๐—ฒ ๐—บ๐˜‚๐˜€๐—ถ๐—ฐ ๐—ถ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—ฟ๐—ถ๐˜€๐—ฒ๐˜€ ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป ๐Ÿ”น๐—ฆ๐—ช๐—œ๐—™๐—ง: The modern music industry has existed since the 1877 invention of the phonograph. But been forced to constantly reinvent itself, from the near death experience of digital piracy to the covid shutdown. The rise of streaming, the live music boom, and a concentration on mega acts has seen the industry again rise from the ashes. Posting revenues of $52 billion last year, evenly split between recorded and live music. This growth is broadening listed investment options, from labels to venues, and moving the macro data. Taylor Swift is now a billionaire, the best-selling artist in the world, and her 53 โ€˜Erasโ€™ US tour dates added over $4 billion to GDP. Whilst Beyonceโ€™s Renaissance tour even moved the inflation numbers from Sweden to the UK. ๐Ÿ”น๐—ฅ๐—œ๐—ฆ๐—˜: Streaming dominates the recorded music industry, after its near-death 2010โ€™s experience. Sales rose a strong 9% last year, with North America dominating at 40% of global sales, followed by Japan and the UK. Live music sharply rebounded from the pandemic shutdown, soaring 85% last year, and driven by resilient Generation Z consumers increasingly focused on experiences and willing to stomach rising ticket prices. These rose average 26% the past three years, to $120, per Pollstar. Music is also developing other revenues from social media, gaming, health, Web3, and movies. Swiftโ€™s Eras movie saw $93 million sales its US opening weekend. ๐Ÿ”น๐—˜๐—–๐—ข๐—ฆ๐—ฌ๐—ฆ๐—ง๐—˜๐— : Streamers and venues led stock market performance, with radio broadcasters the recent laggards. But the listed music ecosystem is large and varied. From record labels like $UMG.NV (Universal Music Group N.V) and $WMG (Warner Music Group Corp), to ticketing and venues like $LYV (Live Nation Entertainment Inc) and $SPHR (Sphere Entertainment Co), that is hosting U2โ€™s residency in Las Vegas. $SPOT (Spotify Technologies SA), $TME (Tencent Music Entertainment Group-ADR), and $AAPL (Apple) Music, to radio broadcasters like $SIRI (Sirius XM Holdings Inc) and $IHRT (iHeartMedia Inc), through to audio products like $SONO (Sonos Inc) and talent management like $EDR (Endeavor Group Holdings Inc) . โš ๏ธPlease note, this is not investment adviceโš ๏ธ *Past performance is not indicative of future results.