Marco199610
🔴 LUXURY ISSUES 🔴 ✅ In recent months in China, luxury goods have been discounted by up to 50 per cent due to reduced spending on expensive items by the middle class and overstocking. ✅ Luxurynsight found that average reductions on Versace and Burberry products in China reached and, in some cases, exceeded 50% in 2024, compared to 30-40% in 2023. ✅ In the wake of this data, Burberry itself fell as much as 15% on Monday after issuing a profit warning, replacing its CEO and suspending its dividend. ❎ In addition, sales in all major regions, except Japan, fell by double digits. ❎ ✅ The company also warned that annual profits would be lower than expected, with comparable sales in mainland China down 21%. ✅ However, according to the experts, luxury brands such as Louis Vuitton, $RMS.PA (Hermes International) and Chanel, which target the wealthiest consumers and maintain a strong control over distribution, have managed to avoid heavy discounting. ✅ On a broader time horizon, $BRBY.L (Burberry Group) on the other hand, failed to capitalise on the positive trend that benefited other luxury goods manufacturers, negatively standing out as one of the few European luxury companies to have seen its share price fall over the past decade. ✅ Meanwhile, the market-wide decline persists, as we can see from the performance of virtually all stocks in the last period. ➡️ Join a community of over 4️⃣4️⃣0️⃣ people following this strategy! ⬅️ 🟢 PROFIT IN 2023: +96.10%. 🟢 $MC.PA (LVMH Moet Hennessy Louis Vuitton SA) $CFR.ZU (Compagnie Financiere Richemont SA) $KER.PA (Kering SA)
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