Ana Sarda Rodrigues
$GRPN (Groupon Inc) ๐—•๐—ฒ๐˜€๐˜ ๐——๐—ฒ๐—ฎ๐—น ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—จ๐—ฆ ๐—ฆ๐˜๐—ผ๐—ฐ๐—ธ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐—ฅ๐—ถ๐—ด๐—ต๐˜ ๐—ก๐—ผ๐˜„? Groupon is my biggest position โ€” about ๐Ÿฒ% ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ฏ๐—ผ๐—ผ๐—ธ, and I'd happily own more. I think it's the most undervalued name in the US market today. ๐—ง๐—ต๐—ฒ ๐˜€๐—ฒ๐˜๐˜‚๐—ฝ The market's pricing this like it's about to go bust. It's not โ€” cash flow just turned positive. That gap, between the price and the business, is the whole opportunity. ๐—ช๐—ต๐—ฎ๐˜ ๐˜†๐—ผ๐˜‚'๐—ฟ๐—ฒ ๐—ฏ๐˜‚๐˜†๐—ถ๐—ป๐—ด โ€ข ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐—ฐ๐—ฎ๐—ฝ: ~$700M (across ~36.8M shares) โ€ข ๐—–๐—ฎ๐˜€๐—ต: $215M โ€ข ๐—ฆ๐˜‚๐—บ๐—จ๐—ฝ ๐˜€๐˜๐—ฎ๐—ธ๐—ฒ: $179M โ€ข ๐——๐—ฒ๐—ฏ๐˜: $324M in low-rate convertible notes Cash plus the SumUp stake is nearly $400M backing a $700M company โ€” before the business does a thing. You're getting the operating company for almost nothing. ๐—ง๐—ต๐—ฒ ๐—ต๐—ถ๐—ฑ๐—ฑ๐—ฒ๐—ป ๐—ฒ๐—ป๐—ด๐—ถ๐—ป๐—ฒ Groupon serves ๐Ÿญ๐Ÿฒ ๐—บ๐—ถ๐—น๐—น๐—ถ๐—ผ๐—ป ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐˜€ at a ๐Ÿต๐Ÿฌ% ๐—ด๐—ฟ๐—ผ๐˜€๐˜€ ๐—บ๐—ฎ๐—ฟ๐—ด๐—ถ๐—ป โ€” nine of every ten revenue dollars heads toward profit. The catch: each one only buys about ๐Ÿฎ.๐Ÿฏ ๐˜๐—ถ๐—บ๐—ฒ๐˜€ ๐—ฎ ๐˜†๐—ฒ๐—ฎ๐—ฟ, on a platform frozen for a decade. For comparison, Ibotta's users redeem more than once a month and food-delivery users order dozens of times a year. Getting Groupon to even ~4 buys a year is a conservative bar, not a stretch. That's the whole growth story, and it needs nothing newly invented. ๐—ช๐—ต๐˜† ๐—ถ๐˜'๐˜€ ๐—ต๐—ฎ๐—ฟ๐—ฑ ๐˜๐—ผ ๐—ธ๐—ถ๐—น๐—น โ€ข ๐—–๐—ต๐—ฒ๐—ฎ๐—ฝ ๐˜๐—ผ ๐—ฟ๐˜‚๐—ป. Light cost base, fat margins. Extra revenue mostly drops to the bottom line. โ€ข ๐—ก๐—ผ ๐—ฟ๐—ฒ๐—ฎ๐—น ๐—ฟ๐—ถ๐˜ƒ๐—ฎ๐—น. The local-deals market is about as fragmented as it gets โ€” tiny coupon sites, one-off apps, none with Groupon's reach or merchant network. That's an open lane, and Groupon's the only one big enough to roll it up. โ€ข ๐—ฅ๐—ฒ๐—ฐ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป-๐—ฝ๐—ฟ๐—ผ๐—ผ๐—ณ. When money's tight, people hunt deals. Downturns send ๐˜ฎ๐˜ฐ๐˜ณ๐˜ฆ customers its way. ๐—”๐—œ ๐—ถ๐˜€ ๐—ฎ ๐˜๐—ฎ๐—ถ๐—น๐˜„๐—ถ๐—ป๐—ฑ, ๐—ป๐—ผ๐˜ ๐—ฎ ๐˜๐—ต๐—ฟ๐—ฒ๐—ฎ๐˜ For most tech, AI is a threat. Here it's fuel โ€” and management's already moving. Their efficiency program, ๐—ฃ๐—ฟ๐—ผ๐—ท๐—ฒ๐—ฐ๐˜ ๐—™๐—ผ๐˜‚๐—ป๐—ฑ๐—ฟ๐˜†, pairs a 15% headcount cut with AI upgrades to the offer pipeline, confirmed on the latest call. Sharper personalization and timing are exactly the levers that lift how often people buy. And there's almost no ๐˜ฅ๐˜ฐ๐˜ธ๐˜ฏ๐˜ด๐˜ช๐˜ฅ๐˜ฆ AI risk โ€” nobody's going to "AI away" a network of local merchants and 16 million deal-hunters. ๐—ง๐—ต๐—ฒ ๐—บ๐—ฎ๐˜๐—ต (๐˜๐—ต๐—ฒ ๐˜€๐—ถ๐—บ๐—ฝ๐—น๐—ฒ ๐—ฝ๐—ฎ๐—ฟ๐˜) โ€ข $๐Ÿณ๐Ÿฑ๐—  base EBITDA (2026, per the Q1 release) โ€ข +$๐Ÿฐ๐Ÿฌ๐—  from Project Foundry โ†’ ~$115M โ€ข +$๐Ÿญ๐Ÿฌ๐Ÿฌ๐—  lifting frequency 2.3 โ†’ 3.3 โ†’ ~$215M โ€ข +$๐Ÿญ๐Ÿฌ๐Ÿฌ๐—  pushing toward 4.3, still below peers โ†’ ~$๐Ÿฏ๐Ÿญ๐Ÿฑ๐—  ๐—ฟ๐˜‚๐—ป-๐—ฟ๐—ฎ๐˜๐—ฒ (optional case, not our baseline!) Consumer-internet peers trade mid-teens to low-20s on EBITDA (eBay ~16โ€“17x, DoorDash 20x+, Ibotta higher). I use a conservative ๐Ÿญ๐Ÿฑ๐˜… โ€” which points north of $100 for the optional bull case. I'm not underwriting that. My targets are deliberate checkpoints: โ€ข $๐Ÿฏ๐Ÿฑ โ€” about 150% above our $14 entry (no improvements, only re-rate of EBITDA at similar peers) โ€ข $๐Ÿณ๐Ÿฌ โ€” about 400% above (customers buy from 2.3 to 3.3x per year) ๐—ง๐—ต๐—ฒ ๐—ธ๐—ถ๐—ฐ๐—ธ๐—ฒ๐—ฟ: ๐—ฎ๐—ด๐—ด๐—ฟ๐—ฒ๐˜€๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—ฏ๐˜‚๐˜†๐—ฏ๐—ฎ๐—ฐ๐—ธ๐˜€ Management has ~$๐Ÿฑ๐Ÿณ๐Ÿฌ๐—  to buy back stock over 2026โ€“2027 (cash, SumUp sales, free cash flow). The beauty: ๐˜ต๐˜ฉ๐˜ฆ ๐˜ญ๐˜ฐ๐˜ธ๐˜ฆ๐˜ณ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ด๐˜ต๐˜ฐ๐˜ค๐˜ฌ, ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฎ๐˜ฐ๐˜ณ๐˜ฆ ๐˜ต๐˜ฉ๐˜ฆ๐˜บ ๐˜ณ๐˜ฆ๐˜ต๐˜ช๐˜ณ๐˜ฆ. At today's price that's roughly half the share count gone โ€” fewer shares, bigger slice of rising profits. Two more: ๐Ÿญ๐Ÿณ% ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ณ๐—น๐—ผ๐—ฎ๐˜ ๐—ถ๐˜€ ๐˜€๐—ต๐—ผ๐—ฟ๐˜ โ€” climb instead of fall and that unwinds into buying. And the stock just closed above its ๐Ÿฎ๐Ÿฌ๐Ÿฌ-๐—ฑ๐—ฎ๐˜† ๐—ฎ๐˜ƒ๐—ฒ๐—ฟ๐—ฎ๐—ด๐—ฒ. ๐—•๐—ผ๐˜๐˜๐—ผ๐—บ ๐—น๐—ถ๐—ป๐—ฒ A ~$700M company sitting on ~$400M of cash and SumUp, running 90% margins, no real rival, a tailwind from recessions ๐˜ข๐˜ฏ๐˜ฅ AI โ€” while management shreds the share count and shorts sit right on top. Conservatively I see $๐Ÿฏ๐Ÿฑ (about 150%), then $๐Ÿณ๐Ÿฌ (about 400%) over 2โ€“3 years. Full earnings power points well past $100; I'm just not asking you to pay for that yet. Setups this lopsided are rare. $35 first, then $70. Ps: this Idea is inspired by Nick Nemeth on Substack. I verified the thesis, filled the gaps, and double-checked the numbers myself.
Not investment advice. The author may have financial interests in the mentioned instruments.
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GRPN
Groupon Inc
18.87
0.0100 (0.05%)
1 Mentioned
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