Marketing Campaign Manager
We are looking for a talented Campaign manager to take full responsibility for our inbound marketing strategies including Taboola\outbrain, blogs and lead generation.
Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends.
Ultimately, you should be able to expand our company’s digital footprint, brand awareness and lead our content acquisition performance.
- Develop content marketing strategies and set short/mid/long term goals using Taboola and OutBrain as your main publishing platforms.
- Undertake content marketing initiatives to achieve business targets
- Collaborate with design and writing teams to produce high-quality content
- Develop editorial calendar, delegate tasks and ensure deadlines are met
- Deliver engaging content on a regular basis and inspire team members
- Edit, proofread and improve eToro’s content
- Optimize content and web traffic through Google Analytics and other relevant tools.
- Share content through various channels, ensuring strong web presence
- Receive customer feedback and generate ideas to increase customer engagement
- Proven work experience as a Content marketing manager.
- Expertise in Taboola and/Or OutBrain- a must!
- Proficiency in MS Office and WordPress or other Content Management Software
- Understanding of web publishing requirements
- Editorial mindset with an ability to predict audience preferences
- Project management skills and attention to detail
- Excellent communication and writing skills in English
- BSc degree in Marketing, Journalism or relevant Field