NIKE Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, marketing and sales of footwear, apparel, sports equipment, accessories, and services for a wide variety of sports and fitness activities. It is one of the world's largest and best-known suppliers of athletic shoes, apparel, and accessories. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. The firm was originally founded in 1964 as Blue Ribbon Sports and became Nike Inc. in 1971.
The firm sells a line of performance equipment and accessories under the Nike brand name, including clothes, bags, sport balls, eyewear, timepieces, digital devices, bats, gloves, and other equipment designed for a wide range of sports activities. Nike markets its products under various brand names including Nike Pro, Nike Golf, Air Jordan, and Air Max. The firm’s two key subsidiaries are Hurley Int. and Converse Inc.
The company distributes its goods via specialist stores and other retail outlets, as well as via its own- and third-party online retail stores. Nike is known for its sponsorship of many high-profile athletes and sports teams around the world. The firm is listed on the NYSE under the stock ticker NKE.
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