Johnson Outdoors Inc. is an American outdoor leisure company that manufactures and markets a large range of outdoor recreational products such as camping gear, watercraft, fishing gear, marine electronics, diving equipment, and outdoor clothing. Headquartered in Racine, Wisconsin, the company serves an international customer base and has operations in 24 locations worldwide, employing approximately 1,400 people around the globe. The firm was founded in 1970.
Johnson Outdoors operates a large family of related brands supplying a variety of products, including Johnson outboard motors for boats, Eureka! Camping equipment, Jetboil outdoor cooking systems, Old Town canoes, Humminbird fish finders, and a range of diving gear and accessories under its Scubapro and Uwatec brands. Many of these brands have been acquired by Johnson Outdoors over the years, often coming with their own unique history and legacy. Old Town, for example, has been in existence since 1898.
As a company with a primary focus on allowing people to get outdoors and enjoy nature, Johnson Outdoors has a strong focus on sustainability. Eco-friendly initiatives at the firm’s various subsidiary companies include environmentally friendly heating and lighting systems and rigorous recycling strategies. The firm is listed on the NASDAQ and trades under the ticker JOUT.
Add JOUT stock to your eToro watchlist.