Meet eToro’s
content contributors

Shay Heffetz has spent two decades fusing trading, fintech and AI. He leads eToro’s quantitative-investment group, overseeing research teams, retail-flow analytics and AI-enhanced portfolio solutions that power systematic strategies for millions of global investors.

Peter has a wide knowledge and extensive experience of the financial markets going back more than 25 years, beginning on a City trading desk back in the late 90s. Since leaving the City, Peter has provided market commentary and education materials to a variety of leading derivative firms.

Kate Leaman is an award-winning financial journalist and copywriter with over 15 years experience in the industry. She is expert in making market analysis, economic insights, and investment strategies simple to understand.

Kevin is a business writer specialising in blockchain and tech. He uses his technical knowledge to break down Web3 concepts for B2B audiences, and offers insights into the industry’s future.

Mimi Ho is a versatile financial professional specialising in long-term investment strategies, focusing on cryptocurrency, innovation, and technology.

Cristià is a Chief Financial Officer with over nine years industry experience and he has successfully managed firms in various regions. He specialises in company analysis and financial strategies, driving growth and profitability.

Adamos is a financial professional with 10+ years of financial experience and has expertise in financial analysis, operations, and investment strategy. Adamos has also written extensively on stock analysis, helping investors make informed decisions.

Giovanni Meggiolaro is a Business Analyst and Popular Investor on eToro, specialising in value stock investments with a long-only strategy. With a strong background in data science and business analytics, he consistently shares market insights and research reports.

Marie-Amélie is a seasoned investor with over 10 years experience. She specialises in low-risk, diversified portfolios with a strategy that aims for optimal performance while minimising risk.

Catalina is a seasoned finance professional with experience at leading global corporations. She specialises in low-risk asset management, leveraging technical indicators and macroeconomic analysis.

Rayeiris is a young entrepreneur with a background in law and business. Utilising her experience in public administration and business management, she has achieved increasing returns on her stock market investments using a value investing approach.

Daniël’s portfolio focuses on a balanced approach between low-cost broad market ETFs and lesser-known and uncorrelated assets, each of which has been thoroughly researched and selected based on his analytical approach.

Akansha excels at breaking down intricate concepts in technology and financial investments, enabling everyday investors to gain confidence in their decision-making. Her content and insights have attracted a diverse audience, solidifying her presence in both the tech and financial sectors.

With a decade of experience in finance and a deep understanding of global markets, Agnieszka is an investment professional committed to long-term, informed decision-making.