Ollie's Bargain Outlet Holdings Inc is a chain of US-based discount retail stores. It was founded in 1982 with backing from Harry Coverman and Oliver "Ollie" Rosenberg. The very first store was opened in Mechanicsburg, Pennsylvania, and the chain has now spread throughout the eastern United States, with a total of more than 400 stores across 29 states. The firm’s head office is located in Harrisburg, Pennsylvania.
The firm offers a range of merchandise at highly discounted prices, specialising in closeouts, overstocks, and salvaged merchandise, which allows it to offer customers an impressive range of brand name products, including housewares, food, books and stationery, floor coverings, electronics, toys, and hardware. Alongside this branded merchandise, Ollie’s also sells its own private label brands and other products made exclusively for the chain.
Ollie's Bargain Outlet stores are typically large, warehouse-style venues that average around 32,500 square feet. The firm’s market strategy is characterised by a unique, fun, and engaging ‘treasure hunt shopping experience’, accompanied by witty, quirky, in-store signage and advertising campaigns. The firm is listed on the NASDAQ under the stock ticker OLLI.
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