Social Media Optimization Specialist

description

eToro is the leading global investment platform that makes online trading and investing accessible to everyone. More than 25 million registered users are already using eToro’s platform to participate in markets old and new, from traditional stocks and commodities to cutting-edge cryptoassets. eToro is a regulated and secure platform, operating in full transparency with its clients’ interest in mind.

Join the Marketing Team as a Senior Social Analyst! 

A dedicated person to monitor and analyze our company’s social media presence and derive insights for successful marketing practices.

We are looking for a Social Media Analyst to monitor our social media initiatives and implement successful marketing practices.

For this role, you should have a deep understanding of how different social networks operate and be familiar with ad  management tools and analytics for online content. If you’re a tech-savvy professional with interest in the latest trends in digital technologies, we would like to meet you.

Ultimately, you should strengthen our online presence and increase our brand awareness through effective social media strategies and campaigns

Responsibilities

  • Analyze user engagement (e.g. click-through and bounce rates)
  • Report on web traffic from all social media and cross regions 
  • Build and support Weekly/monthly reports of the social campaigns
  • Identify habits of our online customers and suggest ways to reach a broader audience
  • Maintain a cohesive strategy across all platforms to increase our brand awareness
  • Coordinate with the Head of social, social media managers and the Marketing department to design advertising campaigns
  • Create campaigns cycles that align with our users base
  • Advise other employees on their social media activity and monitor budget
  • Research how emerging social networks and features can benefit our company
  • Update campaigns for compliance and regulatory updates 
requirements
  • Previous work experience as a Social media analyst, Social media Manager or similar role
  • Hands-on experience with social media platforms and digital marketing campaigns
  • Analytics expert 
  • Experience with social media management tools, like Buffer and Hootsuite
  • Ability to identify target audience preferences and trends
  • Excellent communication skills
  • Time management and multitasking skills
  • BSc in Marketing, Communications or related field
  • Additional qualifications in digital technologies or social media management is a plus
Israel office
location
Marketing
department
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