Search Engine Marketing - PPC Analyst


eToro's tech marketing team is expanding! We are looking for a SEM Analyst to join us. This is a great opportunity to acquire competitive skill sets and develop your SEM career in a forward-thinking, international FinTech company.

Job Description:

  • Creation, optimization and scaling of Google Ads, YouTube and other campaigns in order to achieve the company's goals.
  • Performing A/B and Multi variable testing in order to continually maximize key metrics across campaigns.
  • Regular big data analysis of advertising performance (keywords, ads, video creatives, video targeting, etc) based on ROI and other revenue models.
  • Generating weekly and monthly performance reports for all major metrics, goal tracking, revenue tracking, and other KPIs.
  • Working closely with the other team members.
  • Providing creative copy suggestions for text ads.


  • At least 1 year of SEM experience
  • Working knowledge of Google Ads & Ads Editor
  • Fluency in written and conversational English
  • Microsoft Excel proficiency

It would also be nice if you:

  • Have proven success in managing large-scale PPC campaigns
  • Have experience in Google Analytics, Yahoo Search Marketing, MSN AdCenter /Bing, Facebook
  • Have a Bachelor’s Degree in the Sciences / Mathematics (Engineering, Physics, BioTech, etc.)
  • Are fluent in an European language (ex. DE, IT, NL)

Traits & skills we look for in our SEM candidates:

  • Innate curiosity about the way things work.
  • Self-motivated and goal-driven.
  • Excellent verbal and written communication skills.
  • Strong analytical skills, and the ability to draw conclusions and formulate strategies based on data patterns.
  • Passionate about Fin-Tech and the online marketing industry, and is interested in keeping up with the latest trends.
  • Strong organizational skills, time management abilities and attention to detail.
  • Ability to work both independently and in a team environment.
Israel office